idea sketch

I can’t do it. It’s too hard. Let’s give up.

Here’s what we’re trying to do: the market wants a photo booth rental headquarters. People call us every day, while we’re advertising to sell photo booths, in search of rental for their wedding or their daughter’s bat mitzvah. Customers are standing in line to rent! We know photo booth operators, and sure, they want leads. But they do not want them that badly. Most leads are no good, people just looking into it or hoping to rent a photo booth for $300. Leads don’t want to pay for photo booths - and photo booth operators don’t want to pay for leads. Remind me why this is a good idea???

hot! just got a call for a wedding in July, and it’s in the region of the one operator who appears aggressive, who looks like a business of young entrepreneurs who will break a sweat to get new business. Here I was aiming to write a post full of the frustration from a day of silent phones and no new sales, then bust out of the office to go watch basketball. But the market says “stay on it - we want to spend money - just give the information that no one else will!”